We are looking for a Senior Performance Marketing Executive with a big appetite for learning to join our team and further strengthen our tracking and analysis while ensuring the maximum ROI.
Mainly you should have Demonstrable experience leading and managing SEO/SEM/SMM as well as excellent analytical capabilities in E-commerce & Corporates ( E-commerce sales funnels & lead generation programs)
Responsibilities:
A- strategy & Planning:
- Develop, execute, and manage performance strategies, goals, and objectives.
- Provides tools, processes, and thought leadership to marketing & business teams.
- Work closely with the marketing & Business teams to optimize marketing strategies.
- Work with the marketing & Business teams across all channels are consistent and aligned.
B- Operations:
- Conduct regular conversion rate optimisation audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands’ digital channels and assets
-Develop and oversee overall performance marketing strategies.
-Create and manage Google campaigns. (SEM)
-Create and manage social media campaigns.
-Regularly review and optimize all advertising campaigns for positive ROAS
-Develop and oversee email marketing and marketing automation strategy
- Process evaluation & development
C- Reporting & Analysis
A- Deep knowledge of paid Media and experience in digital marketing
B- Demonstrable experience leading and managing SMM/SEM
B- Creative with a keen eye for artistic excellence.
C- Excellent google analytics and Google Tag Manager understanding.
D- English: Intermediate
