Conduct market research to find answers about consumer requirements, habits, and trends
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)
Liaise with external vendors to execute promotional events and campaigns
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels
Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
Undertake individual tasks of a marketing plan as assigned
متطلبات الوظيفة
Proven experience as a marketing specialist or similar role
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
Demonstrable experience in marketing data analytics and tools
Solid computer skills, including MS Office, and marketing software (Intermediate proficiency in PowerPoint and Excel.)
Well-organized and detail-oriented
Exceptional communication and writing skills in both English and Arabic
Commercial awareness partnered with a creative mind
BSc/BA in marketing, mass communication, or equivalent
PENCILIGHT introduces innovation in lighting.
Vision:
To support people's lives for a greater quality, PENCILIGHT plans to do just that through creating right lightning in the interior design industry.
Our Mission Is To:
1. Offer a unique product to